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Cookie Policy

Last updated: September 2026. bluewine is a service by Wise in Blue.

Short version: we use no advertising cookies and we never track you across other websites. We store a few technical things that make the site work, and we measure visits with analytics that stay cookieless until you accept. You can change your mind at any time using the button at the bottom of this page.

1. What cookies and local storage are

A cookie is a small file a website stores in your browser. Local storage and session storage are similar browser mechanisms: they also keep small values on your device, but are never sent automatically to a server. Privacy rules treat them the same way, so we describe both here.

2. What we use, exactly

Strictly necessary — always active

These make the service work. They cannot be switched off and require no consent.

NameTypePurposeDuration
sb-*-auth-tokenLocal storage Keeps you logged in to your panel. Set by our database and authentication provider (Supabase).Until logout or expiry
wib_consent_analyticsLocal storage Remembers your cookie choice, so we do not ask again at every visit. Until you clear it
Theme & language keysLocal storage Remembers light/dark mode and your language, so the page opens the way you left it.Until you clear it
Cloudflare security cookiesCookie Set by our hosting provider to protect the site from attacks and abuse. Session / up to 1 year

Analytics

We use two measurement services, and they behave differently:

ServiceCookies?What it collectsConsent
Cloudflare Web AnalyticsNone Aggregated, anonymous statistics (page views, country, referrer). No profiling, no identification of individual visitors. Not required (no cookies, no identifiers)
Google Analytics 4 _ga, _ga_*only after you accept Pages visited, approximate country, device type, how you reached us. Advertising storage and personalisation are always denied, whatever you choose. Required for cookies

Google Analytics runs with Google Consent Mode v2. In practice: before you make a choice, and if you press Reject, GA4 is in cookieless mode — it writes nothing to your device and sends only anonymous aggregated signals, with no identifier that could follow you. Only after an explicit Accept does it set the _ga cookies described above.

Advertising and tracking

We use none. No advertising cookies, no remarketing pixels, no social media trackers, no profiling, and no sharing of your browsing with advertising networks. We do not sell data.

3. Your choice, and how to change it

On your first visit we show a banner with Accept and Reject, given equal prominence. Your choice is stored in your browser’s local storage (not in a cookie) and applies to this site on this browser.

You can change or withdraw your consent at any moment — withdrawing is as easy as giving it:

Change my cookie preferences

You can also delete cookies and local storage from your browser settings, or browse in a private window. Blocking strictly necessary storage may stop you from staying logged in.

4. Who receives this data

The analytics providers named above act as our sub-processors. Cloudflare Web Analytics processes aggregated data only. Google Analytics involves a transfer to the United States, based on the European Commission’s Standard Contractual Clauses and the EU–US Data Privacy Framework.

None of this concerns the data inside the product. Your account and your wines, experiences, cellar records, members and trade clients are stored in the EU (Frankfurt, Germany) and are never sent to an analytics service. The full list of sub-processors is in our Privacy, Cookies & Terms page, section 8.

5. Your rights and contact

You have the right to access, rectify, erase, restrict, port and object to the processing of your personal data. Write to [email protected].

You may also lodge a complaint with a supervisory authority — for Wise in Blue this is the Hellenic Data Protection Authority, dpa.gr — or with the authority of the country where you live.

Wise in Blue — Sonia Marchi, Varvares Volimon, Zakynthos, Greece. Greek Tax No. (Α.Φ.Μ.): 180201397.

© 2026 Wise in Blue · Privacy, Cookies & Terms · wiseinblue.com